FOR ORGANIZATIONS
Designing the Future of Women's GOLF Experience
PARLO partners with organizations shaping the future of women's sports, golf, hospitality, recovery, and athletic culture — studying what happens around performance.
sports experience, studied with taste, cultural intelligence, and architectural care.
At PARLO, we study what happens around performance: how women arrive, move, gather, recover, return, and remember an experience.
We are interested in the spaces that hold athletes before and after the game, the rituals that help women transition from effort into restoration, and the cultural conditions that make sport feel not only accessible, but beautifully considered.
Through research, advisory, audits, briefings, and designed experiences, PARLO helps organizations build environments that women want to return to.
Access is where a lot of sports organizations and brands stop paying attention. We look at the details often missed: light, pace, privacy, texture, hospitality, recovery, scent, flow, language, emotional tone, and the quality of transition between exertion and ease.
How does a woman feel when she shows up? / Where does her body go after effort? / What signals care? / What creates belonging without forcing performance? / What makes a golf course, clubhouse, resort, team environment, or athletic experience worth returning to?
Everything aspect of our work is grounded in atmosphere, dignity, recovery, and return.
Our Team
ADVISORY
With a vision for building something meaningful, our founder brings a blend of big-picture thinking and hands-on experience. They set the tone for everything we do.
Strategic guidance for better experiences
Emmett Marsh
Focused, approachable, and driven by results, our sales manager is all about building strong relationships. They help connect people to the right solutions—with clarity and care.
Sales Manager
Marketing DirectorEleanor Parks
Creative and strategic in equal measure, our marketing director brings fresh ideas to every campaign. They turn insights into action and help our message resonate with the right audience.
Customer Service ManagerKarl Holland
Friendly, attentive, and always ready to help, our customer service manager ensures every interaction is a positive one. They keep communication clear, timely, and human.